MC2 joins up with the Swiss MCH Group
The birth of a new strong synergy: with immediate effect the MC2 USA group of companies is part of the MCH Group, one of the world’s leading live marketing enterprises with headquarters in Basel, Switzerland. This is an important strategic expansion for both groups. Gary Benson, CEO of MC2 USA says: “Together we are a very formidable international source for world-wide marketing solutions.”
Jean-Marc Devaud, CEO of the live marketing solutions division at MCH, is also thrilled: "We are delighted to welcome MC2 to our group and our network. We’re impressed by MC2’s great expertise and their strong and loyal client base. Now we can serve clients who are active locally and globally in all the important markets – in Europe, Asia, the USA and the Middle East – and in every kind of live marketing.”
The MCH Group AG, based in Basel, is an international live marketing company established in 2001 when the Basel and Zurich trade fair companies merged. MCH plans to grow nationally and internationally as an integrated live marketing group, and become market leader in the event and trade show sector thanks to top quality products and services.