OMD Germany: Green Urbanity
OMD, one of Germany’s leading media and communications agencies, wanted a deliberately ‘unfinished’ presentation for dmexco digital marketing exposition & conference.
So MC2 designed a creative urban jungle look to communicate the powerful dynamics of the industry and the magic of change. The densely planted ‘green wall’ was the organic answer to a purely functional architecture, and at the same time perfected the jungle theme.
The concept was open, young and unexpected – just like OMD’s message!